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Your Shot

How This Firstborn Employee Is Using Donkey Kong to Take Aim at Trump

firstborn, 1 month, 2 weeks ago

‘How High Can You Get?’ is a video installation that plays off the old school video game, replacing Kong with Trump and Mario with a Mexican immigrant

Advertising is an inherently international business. Accounts cross borders and talent in tow with them. As a result, there’s a constant battle to ... Read more

Your Shot

Your Shot: Recreating 50 Years of Christmas Reunions with Heathrow’s Bears

Havas UK, 1 month, 3 weeks ago

Ben Mooge and Lynsey Atkin from Havas London describe the process behind creating the airport’s nostalgic flight through the ages

When London Heathrow Airport’s Christmas ad came out in 2016, introducing us to Edward and Doris Bair, it took everyone by surprise. Most people pr... Read more

Your Shot

Your Shot: Rankin Roars for Aston Martin Vantage Global Launch

The Full Service, 1 month, 3 weeks ago

Renowned photographer on capturing the primal beauty of the new supercar and working with an actual wolf on set

When it comes to car brands, it’s hard to think of any more luxurious than Aston Martin. Sleek, beautiful and powerful, the brand’s image exudes so... Read more

Your Shot

Your Shot: Shell Wants to Run London’s Buses on Waste Coffee Grounds

J. Walter Thompson London, 2 months ago

Jonathan Terry of JWT London reveals the work that went into making coffee-powered buses a reality

It’s been vital in recent years for energy giants like Shell to emphasise the good they’re doing to help human society make its transition to a cle... Read more

Your Shot

Your Shot: Penny’s Epic Metaphorical Tale of Christmas Reconciliation

Serviceplan, 2 months ago

Serviceplan’s Christoph Everke and Stink director Chiara Grabmayr on a cinematic film with a poignant message

Christmas ads tend to fall into one of two categories. They can be jaunty, full of festivities, food and twinkly lights. Or they can push home a bi... Read more

Your Shot

Your Shot: How Hanna Maria Heidrich Dreamed Up a Modern Fairy Tale for Debenhams’ Christmas Campaign

Believe Media UK, 2 months, 1 week ago

Believe Media director takes us behind the scenes on magical Budapest shoot that blends Hitchock and Demy with modern romance

Of all the British brands to put out a Christmas ad this year, it looks like department store Debenhams is the one that’s been doing its own thing.... Read more

Your Shot

How This Song Was Created from the Extremes of Finnish DNA

LBB Editorial, 2 months, 1 week ago

Agency SEK and directors Musuta on a project to mark the 100th birthday of an extraordinary country

Finland turns 100 on 6th December. It’s also the country with the most diverse DNA in Europe. Both of these points come together in spectacular fas... Read more

Your Shot

Your Shot: Directing a 60-Second Emotional Drama for Farmers

The Sweet Shop - Auckland, 2 months, 1 week ago

The Sweet Shop director Andrew Lang on how he made sure this department store’s Christmas ad told one of the season’s most moving stories

We’re no strangers to weepy ads, especially at this time of year. It seems like brands are always trying to tug at our heart strings in an attempt ... Read more

Your Shot

Cart Crash: Geometry Romania Highlights Perils of Drink Driving

Geometry Global, 2 months, 1 week ago

Smashed up shopping trolleys get a second lease of life in smart in-store activation for alcohol-free beer brand

Romanians, it’s fair to say, enjoy a beer. The country recently came tenth in a survey of the world’s biggest beer drinkers, with a whopping 92.1 l... Read more

Your Shot

Your Shot: Argos Elves Give High Tech Christmas a Human Touch

CHI & Partners, 2 months, 2 weeks ago

The teams at CHI&Partners and Argos tell LBB’s Laura Swinton about how their whimsical Christmas ad is rooted in truth

A diligent elf spots a stray toy on the floor at Santa’s North Pole HQ and races to make sure the little robotic dog makes it onto Super Sled befor... Read more