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Opinion and Insight

Middle Eastern Media Insights with Omnicom’s Eric Mirabel

lbbonline.com, 21 hours ago

The Regional Executive Director, Marketing at Omnicom Media Group MENA is also a judge for the World Media Awards

Eric Mirabel is Regional Executive Director, Marketing at Omnicom Media Group MENA and also a judge for the World Media Awards which are now open f... Read more

Opinion and Insight

JWT MENA Trends Report Draws Similarities with the West

J. Walter Thompson MEA, 1 day, 22 hours ago

J. Walter Thompson’s report on the region talks about ‘rebranding sexual wellness’, ‘mingling with the machine’ and ‘halal space food’

J. Walter Thompson Middle East and Africa’s Innovation Group released its sixth annual consumer trends report, covering the MENA region for 2018. T... Read more

Opinion and Insight

Kill Them with Kindness: The Importance of Kindness in the Workplace

Lab, 2 days, 21 hours ago

Charlotte Mill, sales and marketing manager at Lab on the benefits of kindness

Every year on the 13th of November World Kindness Day is celebrated, but should kindness really be limited to one day? Shouldn’t we sprinkle it ran... Read more

Opinion and Insight

Can Brands Deliver True Customer Connections?

RAPP, 2 days, 23 hours ago

Research from RAPP highlights the challenges faced by brands when delivering sought-after customer experiences at every point in their journey

We are moving from a passive world of CRM (customer relationship management) to an active world of CMR (customer-managed relationships) where the c... Read more

Opinion and Insight

Food for Thought with Tom Ryan

Lucky 21, 3 days, 1 hour ago

Lucky 21 director talks flavour, food philosophy and tabletop tips

Tom Ryan is always thinking about food. You have to be to make the kind of films the Lucky 21 director does - in the genre that is often indelicate... Read more

Opinion and Insight

Meet the Artist: Marika Shatova

Smoke & Mirrors - London, 3 days, 20 hours ago

Marika, editor at Smoke & Mirrors, reveals her career highlights, favourite recent projects and why moving images don't flow naturally

Marika Shatova has been editing since she was a kid. After a few years of making editing video purely for fun, she started to take things more... Read more

Opinion and Insight

How to Host Your VFX Workstation in the Cloud

Sohonet, 3 days, 21 hours ago

Sohonet and Amazon Web Sevices unite to offer new Cloud VFX workshop experiences

Last Tuesday marked the first of a series of workshops Sohonet will be hosting on virtual workstations, with an initial focus on use cases for the ... Read more

Opinion and Insight

Surprise and Curiosity: A Guide to International Content

lbbonline.com, 4 days ago

IBM Corporate Marketing media manager, Europe and judge for the World Media Awards Deborah Perrot on cross-border campaigns

Deborah Perrot is Media Manager – Europe at IBM Corporate Marketing and also a judge for the World Media Awards which are now open for entry until ... Read more

Opinion and Insight

How the World Cup is Set to Transform Russian Advertising

LBB Editorial, 1 week ago

Industry experts from Publicis, POSSIBLE, FCB and Geometry tell Laura Swinton why 2018 is going to be big for Russian creativity

This summer, the world’s eyes will be on Russia. The country is preparing to host the FIFA World Cup 2018 and so Russia will be opening itself up t... Read more

Opinion and Insight

10 of the Best Ads from Publicis Groupe Russia

Publicis Russia, 1 week ago

Top spots and campaigns from Saatchi & Saatchi Russia, Leo Burnett Moscow and Publicis Russia

We present to you a trans-Siberian journey of some of the best advertising to come out of Publicis Russia, Leo Burnett Moscow and Saatchi & Saa... Read more