Something you may have heard is that we at Little Black Book have spent the last six months - though it feels like years! - converting every single credit that has ever been given to us into a smart, clickable entity
Given the scale of this process, we have been releasing each element in stages. The next stage involves you, our LBB users.
If you have ever been credited on campaigns or music videos that have appeared on LBB, you can - and we encourage you to - personalise your LBB creative profile. This process will take no more than one minute of your time and will offer massive benefits to businesses AND the talent that they employ. The same goes for the masses of freelance talent within our industry. This will make it easier to promote talent to potential clients - and for clients to find new collaborators.
Anyway, this involves three super simple steps. They are:
1. Click here
, hit PEOPLE and search for your name.
2. Click ‘This is me’ when you have found your name.
a) If you are logged in, our team will confirm your claim swiftly.
b) If you are a user but aren’t logged in, please do so - then our team will get to your claim.
c) If you don’t have a login to LBB, simply make one - this takes a few seconds.
3. Add a picture to your login and confirm your job title.
Bonus step: Share this worthwhile endeavour with your peers and pals in the industry!
This process will tie your LBB credits to your LBB login, producing a living, breathing, free-to-view archive of your work. Think of it like IMDb, but for the advertising industry - and for you, no matter your seniority and experience.
To help you visualise what all of this means, here are three examples of people that have already personalised their LBB creative profile by linking it to their credit.
So, please click away! Find yourself, it will help with business. Oh, and if you can’t find yourself, it may be worth getting more of your work on LBB.
CEO and founder, Little Black Book