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Grundig's Latest Spot Has You Covered When Eco Anxiety Strikes



The Visionaries' Jacob Hopewell's film for the eco-friendly cup range takes the stress out of being sustainable

Grundig's Latest Spot Has You Covered When Eco Anxiety Strikes

A trip to the local coffee shop can turn into a dread-inducing experience when you look around and all the other customers have brought their own eco-friendly cups and you’re standing there waiting for a paper or dare we say a plastic cup, that will go straight in the bin after one use. A nice hot shower after a long day of grafting can feel like a selfish act of indulgence, and there’s the confusing ordeal of deciding what to recycle and what not to. 

Jacob Hopewell perfectly captures that eco-anxiety feeling with some lovely camera work that adds a lot of humour. Jacob’s use of close-ups really brings out the comedy and sense of sudden panic when an eco dilemma strikes, whether that be in a coffee shop or the comfort of your own home. 

But have no fear because all of Grundigs products are sustainable, so you can wash away that eco-anxiety and get on with your day. 


Agency / Creative
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Genres: Dialogue, Storytelling, People

Categories: Kitchen, Home

Lemonade Reps, Tue, 06 Sep 2022 09:45:32 GMT