senckađ
Group745
Group745
Group745
Group745
Group745
Group745
EDITION
Global
USA
UK
AUNZ
CANADA
IRELAND
FRANCE
GERMANY
ASIA
EUROPE
LATAM
MEA
Creative in association withGear Seven
Group745

Get Your Office Fix Whilst Working From Home with ASAP PLZ

21/05/2020
109
Share
YRS Truly worked with Good Praxis for the online game to complete random office tasks

We’re incredibly privileged to be able to work from home. It’s a luxury not available to many. But, staying at home 24/7 still sucks. YRS Truly are fondly thinking back to its office lives: the meaningful relationships formed (great for LinkedIn recommendations), soggy Pret sandwiches eaten at their desks and company-sponsored drinks on the last Friday of the Month.

If you’re missing the trials and tribulations of office-based grind, YRS Truly have just the thing. Over the past couple of months, the team have been developing a free game called ASAP PLZ, which is all about working at an office. The rules are simple: you’ll be given random tasks, and as the game progresses, you need to up your speed to get a high score.

YRS Truly wanted to gamify the ordinary and turn all these daily work annoyances into something entertaining. Have you missed awkwardly fumbling with the HDMI cable in a meeting room? You can now do that online – and compete with your colleagues on who gets the most points.

The game was created as a joint venture between East London-based YRS TRULY, an award-winning creative studio with a focus on social content, and Good Praxis, a digital co-op creating meaningful work for ethical companies.

When the idea for ASAP, PLZ was conceived, the teams imagined marketing teams playing in the office together, competing for the top score and cheering each other on. Unfortunately, we live in a different world now, in which ASAP, PLZ is an office simulator for workers stuck at home.

Retro gaming fans will be delighted to hear ASAP, PLZ was created with Sega Mega Drive in mind. Lead developer Maciej Baron from Good Praxis explained the thought process behind that decision: "The technical limitations imposed by retro hardware create exciting creative challenges. You have to be clever when designing your assets and implementing gameplay. What you end up with is a more authentic experience, compared to games that just try to mimic the retro aesthetic."

ASAP, PLZ is out now and free to play in your browser at asapthegame.com, where the nerdiest of you can also download the game ROM.


Agency / Creative
SIGN UP FOR OUR NEWSLETTER
SUBSCRIBE TO LBB’S newsletter
FOLLOW US
LBB’s Global Sponsor
Group745
Language:
English
v10.0.0