Director Matilda Finn Signs to Stink

Filmmaker, photographer and creative director Matilda Finn has signed to Stink Films London.

Matilda is an instinctive artist in total command of her craft. Her visions are as complete as they are distinctive and characterised by a brooding spirituality. Drawing on powerful archetypes, her intriguing narratives and seductive characters inhabit multiple planes and realities, creating a unique visual language.

A restless workaholic, Matilda’s creative journey has taken many unusual turns through fashion, publishing and creative consultancy. But experiencing a synaesthetic response to music since childhood, it is perhaps unsurprising that she is now best known for her music videos.

She won Best Newcomer Dance and Best New Director at the 2017 UKMVAs with the celebration of life in death that is Obonjayar’s ‘Endless’, the gritty and hallucinatory ‘Lost’ for Danny Brown and a tense, absorbing piece for Bicep, ‘Aura’. She has since established herself as an exceptional talent in the field, recognised at this year’s UKMVA’s for the soul-grasping beauty of Bipolar Sun ‘Easy to Do’ and was named ‘On the Cusp of Greatness’ at the 2018 1.4 Awards. 

But it is in her most recent video for Jay Rock, 'For What It’s Worth', that her storytelling, visual iconography and technique all come together.

“I never set out to create something in a particular style or with a particular technique. I just use the tools I have to tell the story in my head,” Matilda said.

With her success in music videos and her advertising experience, working with Stink she is now poised to reach a much wider, global audience. “The potential to make artistic commercials and music videos as well as their proactivity, drew me to Stink”, commented Matilda.

“Matilda has such a strong sense of who she is and what she wants,” said Blake Powell, global head of talent at Stink. “With people who believe in her, who appreciate her style and storytelling giving her the right positioning, we can expose her talent to a much wider audience. The world needs to see her work."