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Wendy’s Spice up Christmas with New Holiday Ornament

17/12/2024
Advertising Agency
Kansas City, USA
364
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VML's campaign reimagined Wendy's #1 selling chicken sandwich as a Christmas ornament for all fans to spice up their Christmas trees this year

In honour of the OG spicy chicken sandwich (which even Wikipedia uses to define it) Wendy’s is launching a spicy holiday ornament sure to top any gift guide.

Wendy’s recognizes people’s love for the Spicy Chicken Sandwich (like here, here and here, Wendy’s No. 6 iykyk), and reimagined its #1 selling chicken sandwich as a Christmas ornament for all fans to spice up their Christmas trees this year. 

Each ornament delivers holiday-themed roasts that play directly from the ornament to roast all those you love the most. 

Quote from Alli Pierce, chief creative officer, VML: “Holidays are sweet, but sweet’s not really Wendy’s style. So, we’re bringing what we bring best, which is a little spice.”

It also comes with a QR code that will allow fans to redeem an offer for the Spicy Chicken Sandwich in the Wendy’s app. 

Like all good things, there’s a limited run of these commemorative ornaments. They’ll be available to the public via Wendys.com/spicyornament on December 17 at 10:00A EST and available while supplies last*. 

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