TUI Beer Plumbing Stunt TVCs

With 6.5 million views on YouTube already, Saatchi & Saatchi NZ’s Tui Beer Plumber stunt has now been launched on TV with a series of teasers, a 90 second TVC and a range of 15 second TVCs to support a promotion to win the chance to have a Tui beer tap in your own home, along with a full programme of sales promotions, in-store giveaways and POS to support Tui Beer Plumber in the coming months. Tui Beer Plumber is the first execution of Tui’s new positioning “Always Something Brewing".

 

 

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Credits

Client: DB Breweries
Jarrod Bear - Group Marketing Manager
William Papesch - Tui Marketing Manager
Mike Rutledge - Tui Brand Manager
Agency: Saatchi & Saatchi
Executive Creative Director: Antonio Navas
Creative Directors/Creative Team: Corey Chalmers, Guy Roberts
Agency Producer: Anna Kennedy
Account Team: Paul Wilson, Marcelle Baker, Jonathan Bates, Willie Lyons
Planning Team: Murray Streets, Ian Hulme
Production company: 8Com
Director: Andy Morton
Executive Producer: Katie Millington
D.O.P: Aaron Morton
Editor: Dan Kircher
Sound Design: Franklin Road
Post Production: Blockhead
Media Agency: Spark phdiq
Digital Agency: Union Digital
Seeding Agency: Giant Media and Porter Novelli International
Public Relations: Porter Novelli