The global awards run by thenetworkone are designed to celebrate creative excellence in the independent agency sector across the marketing, communications, and advertising industry.
thenetworkone today announced the shortlist for the award entries who will now go head-to head in January for the coveted top accolade in the categories below (shown in no particular order).
The shortlisted entries in this year's awards represent independent agencies in a diverse range of countries (19 in total), including Australia, Brazil, Bulgaria, Canada, China, Croatia, Finland, France, Germany, Ireland, Italy, Morocco, Poland, Qatar, South Africa, Thailand, the United Arab Emirates, the United Kingdom, and the United States of America.
Best Lifestyle PR Campaign 2025
• Chalotte 2in1 – CJ Worx, Thailand
• Boosting the Reputation of Qatar’s Leading Sustainable Property Developer – BLJ Worldwide, Qatar
• The palette of flavours for the Comité Champagne – Haiku, Italy
• Lundin Callin’ – MNSTR, France
• A soup to remember – Komunikacijski Laboratorij, Croatia
Best Corporate PR Campaign 2025
• Rheem Apprentice Plumber Grants – The IMPACT Agency, Australia • “Céu de Brigadeiro”: Building Relationships and Content with Affection – Imagem Corporativa, Brazil
• We Journey Together – Mower, United States of America
• Fresh Air Beans – CJ Worx, Thailand
• Finland’s Energy-Wisest School – Kurio, Finland
PR Effectiveness 2025
• Chalotte 2in1 – CJ Worx, Thailand
• MISO CAN – CJ Worx, Thailand
• The Ordinary Life Hearing Test – CJ Worx, Thailand
• Get Fair About Farming – Frank PR, United Kingdom
• Boosting the Reputation of Qatar’s Leading Sustainable Property Developer – BLJ Worldwide, Qatar
Outstanding Creative Media Buying & Media Effectiveness 2025
• THE ICONIC Connection: Redefining Media Effectiveness Through Emotional Engagement – Love Media, Australia
• Cats Protection’s Lifeline: Expand the Support for fosterers and fundraising – JAA, United Kingdom
• Reality Wireless Drama – BarkleyOKRP, United States of America • Creating a Bluey Moment – Generation Media, United Kingdom
• The Ordinary Life Hearing Test – CJ Worx, Thailand
Best Creative Audio Visual/Digital 2025
• Roborock: An Out of this World Campaign – Adcetera, United States of America • The Vluit Project – Promise, South Africa
• MACI: No Challenge. No Change. – AbelsonTaylor, United States of America • Mother Fitness – BarkleyOKRP, United States of America
• Unstoppable Dreams – RPA, United States of America
Best Creative Print & Design 2025
• Fresh Air Beans – CJ Worx, Thailand
• C Diff Monster DTC Campaign – AbelsonTaylor, United States of America • PRICE PACKS – Serviceplan, Germany
• TYMLOS “Add To The Bone” Osteoporosis Consumer Campaign – AbelsonTaylor, United States of America
• Unstoppable Dreams – RPA, United States of America
Best Creative Out of Home 2025
• Palmer’s: It’s THICC – JAA, United Kingdom
• The Vluit Project – Promise, South Africa
• Klek Shot – Next DC, Bulgaria
• Chalotte 2in1 – CJ Worx, Thailand
Best Creative AI Led Campaign 2025
• Bronx Bombers – New York Yankees Hall of Fame Game with T-Mobile – Dark Blue, United Kingdom
• AI or real? – Next DC, Bulgaria
• Campbell’s pAIntings – Zulu Alpha Kilo, Canada
Best Creative Re-Brand 2025
• RSPCA: R.E.S.P.E.C.T. For Every Kind – JAA, United Kingdom
• Metro’s No BS Approach: Cutting out the Yada Yada – BarkleyOKRP, United States of America
• TakING on TD DTC – AbelsonTaylor, United States of America
• More than a Uniform – Mower, United States of America
• TYMLOS “Add To The Bone” Osteoporosis Consumer Campaign – AbelsonTaylor, United States of America
Public Good 2025
• Splash Spots – Zulu Alpha Kilo, Canada
• Homeless Listings – BarkleyOKRP, United States of America
• The Ordinary Life Hearing Test – CJ Worx, Thailand
• AI or Real? – Next DC, Bulgaria
• The Planet’s Scariest Bouquet – Zulu Alpha Kilo, Canada
Innovation & Martech Excellence 2025
• Reaching for the Sky (RISE) for the Woodland Trust – JAA, United Kingdom • The Vluit Project – Promise, South Africa
• Coach – A Groundbreaking GenAI Digital Twin Technology Tool Built for Hyundai – eight&four, United Kingdom
Rising Star 2025
Allie Maxedon – AbelsonTaylor, United States of America
Kimberly Panagis – Nelson Schmidt, United States of America
Indie Legend 2025
Jacquie Alley – The Media Store, Australia
Paul Phelps – AMS Media Group, United Kingdom
Dean Weller – Generation Media, United Kingdom
Tara Turkington and Tiffany Turkington-Palmer (joint nomination) – Flow Communications, South Africa
Africa Indie Agency of the Year 2025
• Flow Communications, South Africa
UK / Europe Indie Agency of the Year 2025
• Bright Mind, United Kingdom
• Generation Media, United Kingdom
• BBD Perfect Storm, United Kingdom
• JAA, United Kingdom
USA, Canada & South America Indie Agency of the Year 2025
• Stanton Communications, United States of America
• Hogwash Studios, United States of America
• DiGennaro Communications LLC, United States of America
APAC Indie Agency of the Year 2025
• Sinclair – Hong Kong, China
Middle East Indie Agency of the Year 2025
• BLJ Worldwide – Qatar
• LIWA Advertisting DMCC – United Arab Emirates
Financial Services Campaign of the Year 2025
• It’s never too early to start saving – Ivalo Creative Agency, Finland • Because Life Never Gets Old – Javelin, Ireland
Automotive Campaign of the Year 2025
• Making a Move, Toyota Ireland – Javelin, Ireland
• Lotus Emeya Press Drive – Blueprint Partners, United Kingdom • The Best Kept Secret on the Road – TMW, United Kingdom • Unstoppable Dreams – RPA, United States of America
• It’s OK, I’m with the AA – The Gate London, United Kingdom
Energy / Sustainability Campaign of the Year 2025
• Great Urban Mobility Test 2023 & 2024 – NBS Communications, Poland • Little Things – Mower, United States of America
• Fresh Air Beans – CJ Worx, Thailand
• Finland’s Energy-Wisest School – Kurio, Finland
B2B Campaign of the Year 2025
• Iosono.ivo – Melismelis, Italy
• More than a Uniform – Mower, United States of America
• Join In! – AMS Media Group, United Kingdom
• Get Fair About Farming – Frank PR, United Kingdom
Healthcare Campaign of the Year 2025
• TYMLOS “Add To The Bone” Osteoporosis Consumer Campaign – AbelsonTaylor, United States of America
• ZURZUVAE “It’s About Time” HCP Campaign – AbelsonTaylor, United States of America
• Live Like Loretta – Mower, United States of America
• C Diff Monster DTC Campaign – AbelsonTaylor, United States of America • The Pink ATM Initiative, Every Touch Matters – LIWA Advertising DMCC, United Arab Emirates
• C Diffender HCP Campaign – AbelsonTaylor, United States of America
FMCG Campaign of the Year 2025
• Fazer Remix Influencer Remix – Kurio, Finland
• Mouth First – BBD Perfect Storm, United Kingdom
• 4/20 Pre-rolls – Zulu Alpha Kilo, Canada
• Guinness Matchday – RPM, United Kingdom
• Chalotte 2in1 – CJ Worx, Thailand
Government & Not for Profit Campaign of the Year 2025
• GO SIYAHA – Par3Com, Morocco
• The Ordinary Life Hearing Test – CJ Worx, Thailand
Winners announced next month
The panel of esteemed international Judges now have the difficult task of selecting the winners in each category and the overarching ‘Best in Show’ and ‘Best in World’ which will be announced live in thenetworkone’s Indie Awards ceremony kindly hosted by Four Agency in London on Wednesday 22nd January 2025.
Julian Boulding, founder and president of thenetworkone said, ‘Our awards are designed to honour and amplify the entrepreneurial spirit of the independent agencies. But it's not just about creativity; independent agencies are competing on the international stage against the largest holding companies and networks. Their agility, flexibility, and innovative approaches allow them to go head-to-head with industry giants, delivering exceptional results and earning client trust.’