The Shipyard Sweeps ADDY Awards Celebrating Evocative Creative Ideas
Continuing its award-winning streak, The Shipyard picked up the most wins of all entrants at this year’s local American Advertising Awards (ADDYS), bringing home four gold and two silver medals. In addition, the agency received the coveted 'Judge’s Choice' award for its SFI 'Gut Buddies' campaign.
Hosted by the Columbus AAF Chapter, the ADDYs are the ad industry's largest and most representative competition, attracting more than 25,000 entries every year in local AAF competitions. The mission of the American Advertising Awards is to recognize and reward the creative spirit of excellence in the art of advertising.
“We always measure how well our campaigns work in market, but an ADDY tells us how our work measures up creatively,” says The Shipyard’s chief creative officer David Sonderman. “I want to thank our teams at The Shipyard and our client partners for fuelling and making such courageous decisions.”
A list of The Shipyard’s ADDY Award wins follow:
SFI 'Gut Buddies'
- Judge’s Choice
- Gold for Film & Video, Animation, Special Effects or Motion Graphics
- Gold for Internet Commercial, Single Spot – Any Length
VCA 'Am I Dreaming?'
- Gold for Integrated Advertising Campaigns, Consumer Campaign – Regional/National
- Gold for Television Advertising – Regional/National, Single Spot – up to 2:00
- (:30 cut) Silver for Internet Commercial, Single Spot – Any Length
- (:60 cut) Silver for Internet Commercial, Single Spot – Any Length
CLA 'We’ll Get You There'
- Silver for Integrated Advertising Campaigns, B-to-B Campaign – Regional/National
This year’s Columbus American Advertising Awards gala was held at Strongwater and celebrated outstandingly ingenious industry talent. Hair-raisingly evocative creative ideas. The competition is fierce and spotlights the most meritorious work of the past year, as judged by some of the top creative minds in Columbus.
