The Creative Engagement Group Boosts Behavioural Science Unit with Dr Jessica Holt from Accenture

The Creative Engagement Group (TCEG) has expanded its Behavioural Science consultancy team with the appointment of the accomplished Dr Jessica Holt, previously at Accenture.

She joins as senior behavioural science consultant, with experience in this area across both management consulting and academic contexts. She's spent the last six years as a management consultant at Accenture, using behavioural science to help drive and embed organisational change for a range of FTSE 100 clients. She will be reporting to Dr Guy Champniss, head of behavioural science at TCEG. 

Jessica holds a PhD in cognitive psychology from the University of Leeds and is a Chartered Member of the British Psychological Society. She has published research on the mechanisms of human visual memory and attention. 

Guy Champniss, head of behavioural Science at The Creative Engagement Group says: “It’s a real delight to welcome Jess to the team. The reality is, almost every strategic decision facing businesses today has behaviour – and behaviour change – at its core. Jess brings that critical blend of academic rigour and commercial consulting experience that is a powerful response for clients, and that reinforces our commitment to deliver lasting change through our ‘consult, create and activate’ solution.”

Jessica Holt, senior behavioural science consultant at The Creative Engagement Group adds: “I’m very excited to join The Creative Engagement Group and work with a growing team of behavioural scientists. In collaboration with the group's diverse range of agencies I believe we can bring some truly innovative human-centred solutions to our clients, shaped through the power of applied behavioural science.”

Earlier this year, TCEG’s Behavioural Science Unit hired Andrea Dzalto from YouGov as Associate Behavioural Science Consultant. The Group’s Behavioural Science unit is expanding to meet growing demand from its global client base and as it works on integrated projects with other parts of the group, including employee engagement programmes, virtual events, capability development, scientific communications, and digital learning.