Sydney Agency 2DataFish Appointed as Adobe Analytics Specialised Partner

Digital agency 2DataFish has been certified as the first Adobe Analytics Specialised Partner globally in recognition of the agency’s role as a strategic associate in the Adobe ecosystem.

2DataFish, based in Sydney with a team of more than 20, is an analytics, conversion rate optimisation (CRO) and personalisation agency and was founded in 2010 by brother and sister team Kim and Steven Hann (pictured).

“Certification requires rigorous skills testing and we are excited to now have 2DataFish onboard as an Adobe Specialised Partner. We are confident clients will recognise the value of the experience, innovation and results that this certification represents,” said Paul Robson, president, Adobe Asia Pacific.

“I congratulate 2DataFish on becoming our first Adobe Analytics specialised partner. This is recognition of their proven capabilities and successful implementations and I look forward to continuing our work with the 2DataFish team to drive success for our customers,” said Damon Scarr, director, partner sales, Adobe.

2DataFish co-director Hann added: “This is hugely important for our clients to ensure that we have Adobe certified practitioners to drive continued success and growth within their businesses.  This also represents a major milestone for our ambitious growth plans in Australia and other markets globally particularly for analytics and CRO.”

In addition to Analytics, 2DataFish provide expert Adobe Target and Adobe Audience Manager implementation and advice. These skills aim to drive a unified customer view for their clients and enable always on personalisation and targeting.