senckađ
Group745
Group745
Group745
Group745
Group745
Group745
EDITION
Global
USA
UK
AUNZ
CANADA
IRELAND
FRANCE
GERMANY
ASIA
EUROPE
LATAM
MEA
Creative in association withGear Seven
Group745

Security Company Verisure Performs 'Mission Impossible' in Partnership with Latest Tom Cruise Blockbuster

04/10/2023
Directors Reps
London, UK
255
Share
The Visionaries' Jeremy Haccoun recreates Ethan Hunt dropping from the ceiling with spot created by Mai 69

Jeremy Haccoun brought his cinematic style of filmmaking to the Verisure Mission Impossible 7 Dead Reckoning Part One commercial. Bringing the high-octane action that the Tom Cruise action franchise series is known for. The security company Verisure teamed up with Paramount Pictures to help promote the latest installment of Ethan Hunt’s spy adventure and The Visionaries filmmaker Jeremy Haccoun accepted the mission of directing it.

The commercial perfectly captures the spirit of the films and of the Verisure brand, showcasing the extra security and safety that Verisure can bring to your home. With Paramount Pictures giving permission to have Lorne Balfe’s iconic Mission Impossible theme play throughout the commercial creating a sense of tension and charm to the piece.

Jeremey said, “To recreate the scene of Ethan Hunt dropping from the ceiling, the stunt team built a large metal structure above the camera. We then used a motorized descender to control the speed and position of the actor in frame."

Most importantly Tom Cruise himself approved of the commercial.

Brand
Agency / Creative
Production
SIGN UP FOR OUR NEWSLETTER
More News from Lemonade Reps
33
0
261
0
ALL THEIR NEWS
Work from Lemonade Reps
Celebrating Black Cinema
Sebastian Whyte
31/10/2024
2
0
Arigato
LU
08/10/2024
41
0
Behind Closed Doors
Alzheimer’s Society
03/10/2024
18
0
ALL THEIR WORK
SUBSCRIBE TO LBB’S newsletter
FOLLOW US
LBB’s Global Sponsor
Group745
Language:
English
v10.0.0