Arnold Worldwide's Sydney office, Arnold Furnace, have created a cheeky new spot for Volvo, playing on the intense rugby rivalry between Australia and New Zealand.
Australian rugby players Al Baxter, Radike Samo and ex-captain Nathan Sharpe give New Zealand's All Blacks national team a warm welcome ahead of the 2013 Bledisloe Cup series - by erecting a mammoth billboard near the airport. Not content with being the ex-Wallaby captain and all round rugby legend, the multi talented Nathan Sharpe even penned the welcome himself.
Credits:
Agency: Arnold Furnace
ECD: Tom Spicer
Creatives: Cameron Brown, Luke Duggan. Peter Maniaty, Jack Nunn
Producer: Christina Wilmot
GAD: Michael Stevenson
Account Manager: Tim Wiche
Production House: Infinity Squared
Director: Rob Stanton-Cook
Producer: Ainslee Wood
Post Production: Craig Deeker @ The Gingerbread Man