Stemming off of last week’s campaign launch, the next instalment of “Prepare to Win” from Eastbay and Zambezi is now live. This time the 30-year-old retailer is using a humorous, witty tone to showcase TV personality Rob Riggle and its Field Tested program, which helps elite athletes understand the science, the technology, and most importantly, the performance of the equipment and gear they need to gain their competitive edge, in Preparing to Win.
Throughout the month, there will be additional “Pep talks with Coach Riggle” videos that we will send through. Rob Riggle is available for interviews to discuss Eastbay, his rants and “Prepare to Win.”
Credits:
Creative Agency: Zambezi
Founder/Executive Creative Director: Brian Ford
Creative Directors: Kevin Buth, Jon Runkle
Senior Art Director: Jim Makris
Art Director: Emanuel Gregori
Executive Producer: Alex Cohn
Senior Producer: Nathan Nowak
Associate Producer: Summer Allgyer
Founder/Managing Director: Chris Raih
Director of Account Services: Pete Brown
Account Director: Kevin O’Brien
Account Supervisor: Matt Kline
Director of Digital: Peter Mertz
Social Media Strategist: Emma Santangelo
Production Company: Pony Show
Director: Peter Berg
Director of Photography: John Schwartzman
Executive producer: Susan Kirson
Producers: Helga Gruber, Fern Martin
Cast:
Rob Riggle (actor), Patrick Peterson (Arizona Cardinals)
Editing House: Rock Paper Scissors
Editor: David Brodie
Producer: Angela Dorian
VFX, Color, & Finishing: Kilt Studios
Flame Artist: Andy Mac
Executive Producer: Matthew McManus
Music House: Squeak E. Clean Productions
Composers: Rusty Logsdon & Matt Walker
Executive Producer: Carol Dunn
Music Producer: Jack Catlin
Sound Design: Lime Studios
Sound Designer: Rohan Young
Audio Mix: Lime Studios
Mixer: Rohan Young
Eastbay
CEO - Dowe Tillema
CMO - Dave Lokes
Brand Director - Steve Horn
Marketing Manager - Gretchen Nuckles