Wake The Town
Stuck in Motion
Contemplative Reptile
  • International Edition
  • USA Edition
  • UK Edition
  • Australian Edition
  • Canadian Edition
  • Irish Edition
  • German Edition
  • French Edition
  • Singapore Edition
  • Spanish edition
  • Polish edition
  • Indian Edition
  • Middle East edition
  • South African Edition

Progressive Takes the Challenge Flag Off the Field and Into the Home in New Spot


Second spot in Arnold Worldwide campaign sees a father and son settle a common household disagreement

Progressive Takes the Challenge Flag Off the Field and Into the Home in New Spot

This football season, Progressive Insurance and creative agency Arnold Worldwide are taking the football replay challenge into homes to help homeowners settle common household disagreements. The second spot of the campaign, 'Scream,' features a father/son duo debating if the dad screamed when he saw a spider. The son is proven right through the help of Progressive’s 'What Really Happened Replay' as the scream replays loud and clear.

Arnold CCO, Sean McBride said, “When your kids are young, your version of what happens in your home is really the only version. But as they grow up, an alternative view of who you are or how you sound shows up - one that’s outside your control. That’s what l love so much about this latest instalment of our replay campaign for Progressive - that truth that how you sound in your own head isn’t always how you’d actually sound were you to check the replay.”


Agency / Creative
view more - Creative
Sign up to our newsletters and stay up to date with the best work and breaking ad news from around the world.

Genres: People, Comedy, Dialogue

Categories: Finance, Insurance

Arnold Worldwide, Fri, 30 Sep 2022 08:44:49 GMT