Above: Press Kitchen VP Amanda Drum
Bicoastal public relations agency Press Kitchen has promoted Amanda Drum to vice president (VP), in conjunction with celebrating its 25th anniversary in July. Amanda rises from her former position of director of communications to provide comprehensive agency strategy and oversight in her new role. Consulting clients and media outlets alike, Amanda leads Press Kitchen’s two additional new hires, PR specialist Skylar Davis and PR assistant Toby Shapiro, as well as additional team members.
“Press Kitchen is proud to celebrate 25 years of success navigating our ever-changing business, thanks to an incredible team led by now-VP Amanda,” said owner/CEO Virginia Scripps. “Recent accomplishments include expanding into new technology sectors and serving leading ad agencies as an integral part of their internal teams, while continuing to help legacy clients shine.”
Vice president Amanda Drum has been a key team member at Press Kitchen for 10 years, starting as an intern while pursuing her master's in rhetoric and composition from Loyola Marymount University, Los Angeles. Born and raised in Florida, she earned a bachelor’s degree in English from Rollins College. Amanda leads the agency’s top accounts. Amanda’s leadership at the agency centers around insightful story angles, long-standing media relationships and tireless devotion to clients. Her contributions have led to accolades including the Silver PR Stars Under 40, The Drum Awards nominations, Women in PR and Business Award Wins, and others.
PR specialist Skylar Davis is a Florida native currently based in St. Petersburg and a 2023 graduate of Florida State University, where she earned her degree in Public Relations. Since graduating, she has worked in PR and gained hands-on experience in media outreach, campaign strategy, and creative storytelling. Always drawn to the power of communication, she loves helping brands connect with their audiences in real, meaningful ways.
Toby Shapiro, PR assistant, graduated from Chapman University, earning a B.A. in strategic and corporate communication with a minor in sociology. She has a strong foundation in media relations and brand storytelling and has honed her skills at various PR agency internships before joining Press Kitchen.
Since 2000, Press Kitchen CEO Virginia Scripps has built a trusted public relations brand, winning the Bulldog Star of PR Gold Award and Boutique Agency of the Year, among others. Honoured as an LA Times Inspirational Woman, Scripps has spoken at the AICP and NATPE shows and served on the Shots Award jury. The agency’s clients, 93% of whom are on annual retainer, are leaders in advertising, tech, and entertainment. In 2017, Press Kitchen opened its East Coast office, and today the bicoastal team collaborates on high profile work for its client roster.