New Zealand Story Proudly Sponsors 2023 Effie Awards International Marketing Category

The Comms Council is thrilled to announce New Zealand Story as the proud sponsor of the highly coveted 2023 Effie Awards International Marketing category. This exciting partnership underscores our commitment to recognising and honouring exceptional campaigns that have achieved outstanding results for New Zealand-based companies in international markets.

The New Zealand Story Group's purpose is to expand Aotearoa New Zealand's reputation and value internationally through storytelling. It shares our passion for celebrating campaigns that have demonstrated remarkable success and elevated the reputation of New Zealand worldwide.

David Downs, CEO of New Zealand Story, said: “In a competitive global economy, reputation matters – and raising the profile of Aotearoa is what this award is celebrating. We’re honoured to support the International Marketing category in this year’s Effie Awards. The more we tell New Zealand’s story, the greater chance we have of attracting people to everything we offer. We’re looking for campaigns that have shown a compelling and aspirational story about New Zealand, that’s grounded in our values and resonates with the world.”

As the apex of advertising effectiveness, the Effie Awards, organised by the Comms Council, has a longstanding reputation for recognising marketing communications that deliver tangible and significant results. Since 1968, the Effie Awards have honoured campaigns that epitomise the power of effective marketing and strategic thinking. Entries for the 2023 Aotearoa Effie Awards, in association with TVNZ, are open now. This is a remarkable opportunity for marketers and advertisers to showcase their outstanding campaigns and effective marketing strategies, gaining the well-deserved recognition they deserve. The deadline for early bird submissions is Wednesday, August 2nd, providing entrants with a discounted rate. The final deadline for submissions (fees apply) is Wednesday, August 9th.

Don't miss the chance to have your campaigns recognised and celebrated at the highly anticipated awards show. The prestigious awards ceremony will take place on Thursday, October 26th, at the Auckland Town Hall. Prepare to immerse yourself in an evening of celebration and inspiration as we pay tribute to the exceptional campaigns and effective marketing strategies that have left an indelible mark on our industry.

Visit the Effie Awards site for more information on how to enter your campaigns for the 2023 Effie Awards.