February is Foot Locker’s hottest month. That’s when the brand stocks up on all the freshest gear
One of these hot new items is NBA all-star Kyrie Irving’s signature 1 shoe in a new selection of colors.
In the TV spot, we see the Cleveland Cavaliers all-star point guard has a lot going on: he’s in the all-star game, the 3-point competition, and helping the Cavaliers make a successful run all while launching his newest sneaker. He’s so busy it's hard to believe he could find time for anything else, but he has decided to dabble in TV acting, as well.