MPC Opens Studio in Amsterdam
MPC are pleased to announce the opening of a new studio in Amsterdam. The boutique facility will provide high end VFX, motion graphics and colour grading for the Dutch market and will be closely supported by MPC London.
Graham Bird, MPC Advertising Global MD, said: “Amsterdam has a reputation for producing work of the highest calibre and continues to go from strength to strength. This is an exciting opportunity for MPC to establish a presence at the heart of one of Europe’s most creative cities. We look forward to joining the vibrant community and collaborating on some spectacular new work over the coming months”.
The new, elegantly designed studio will be situated in Spaces, a multimedia complex. In addition to housing the new purpose built MPC suites and production office, Spaces is an inspiring environment where clients can benefit from the use of beautiful open plan work spaces, meeting rooms and a coffee bar. The unique building on Herengracht is already home to a wide range of media companies.
The new boutique studio will offer the following range of MPC creative disciplines, housing artists both locally and through a remote network:
- Colour grading
- Compositing
- 3D
- Motion Design
- Dry hire offline editorial facilities
The Dutch space will be permanently connected to all MPC Advertising studios globally through an integrated production network, allowing our team of artists and technologists to work closely together on shared projects whether they are in the same building or working remotely from separate locations.
Jean-Clement Soret, Director of Colour Grading, said: “Having a permanent presence in Amsterdam is extremely exciting. The new studio and our growing remote colour grading partnerships in Europe ensures that everyone can be part of the grading process wherever they are, even if the agency and production team are spread over three locations. Our clients can also choose which MPC colourist they want to work with, regardless of where they are based.”
