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Molly Ringwald Crowns Her Favourite Avocados in Super Bowl Spot

22/01/2020
Creative Agency
New York, United States
84
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Energy BBDO developed the spot for Avocados From Mexico for the second year running

Avocados From Mexico today announced in their first teaser, titled 'Tiara', that they've partnered with Golden Globe nominated actress, sing and author, Molly Ringwald for their 2020 Super Bowl advertisement. Glimpse a sneak peek at what the Always Worth It brand and Molly are cooking up for this year's Big Game in the 'Tiara' trailer. 

"Our creative concept is a lot of fun and brings together a few of our favourite things - avocados, Molly Ringwald and of course, humour" said Kevin Hamilton, head of brand marketing, pr and strategy at Avocados From Mexico. "We felt Molly was the perfect fit for the brand given her prestigious career and the fact that she genuinely loves Avocados From Mexico."

In the first teaser, fans can watch Molly prep one of the Avocados From Mexico in its hair and makeup chair before the pair have their big Super Bowl ad moment. Even a star like Molly Ringwald can see that Avocados From Mexico are always worth the extra attention. 

"When I first heard about this opportunity, not only was I excited because it's my first Super Bowl ad, but i was thrilled to work with a brand that I am both familiar with and eat on a regular basis" said Molly. "Avocados From Mexico are worth it because they are healthy, delicious on everything and always in season. I hope people love this funny, entertaining ad as much as I've loved filming it."

For the second year running, Avocados From Mexico’s big game campaign was developed with creative agency partner Energy BBDO.

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