Last week, the latest instalment of the long-running Left Twix vs. Right Twix campaign from BBDO New York launched. The campaign aims to let consumers know that the Left Twix is 'The perfect partner for coffee'. And as this spot shows, if you were planning to enjoy a coffee with Right Twix instead of Left Twix, you're in for a bad time.
In addition to the 30-second 'Out of Order' spot, social videos and 6-second Snap Ads were created to underscore the message that the Left Twix cookie is the delicious, must-have choice on one's coffee break.
The comedic ad was directed by Brian Billow through O Positive.