Imagine This Celebrates 1 Year Anniversary with Major Roster Expansion
Imagine This has strengthened both its traditional live-action director and AI artist roster with a host of new signings. Four new directors join the creative collective:
Hot Icarus – Filmmaking duo Wij Travers and Giles Rozier, whose unique backgrounds in editing, ad-creative, still photography and music composition have led to an experimental and dynamic filmmaking style that refuses to be put in a box.
Ben Lalande – Known for his dynamic, high-energy filmmaking across commercials and branded content. Ben is a five-time Vimeo Staff Pick, CLIO, and YDA winner, continuously evolving, refining, and pushing the boundaries of what his craft can be.
Mariah Winters – Mariah is an all around creative whose experience spans fashion photography, music videos and branded food content. She has a unique flair and creative vision in presenting everything from sweet treats to savoury snacks garnering the attention of brands such as Adobe.
Poser - Directing duo Emmanuel Terrell and Jake Vriezelaar, whose work the likes of Nike, New Balance, Puma, and Reebok blends levity and drama, finding beauty in the mundane and making everyday moments feel seen.
The Made by Humans division welcomes a series of new AI artists each bringing a unique perspective to the intersection of technology and creativity:
Florian Meimberg– While AI fascinates Florian, he remains deeply committed to human creativity as a filmmaker, AI artist, and storyteller with a background in advertising. He envisions a hybrid era where technology enhances storytelling without replacing its soul.
Isaac Rodriguez – At the forefront of AI-powered video production, Isaac uses AI to craft immersive narratives beyond budget and equipment constraints. With a passion for storytelling, he has directed twelve feature films and built a successful film channel with viral shorts and award-winning content.
Niels Thomsen – A pioneer in generative AI, Niels consults for brands navigating digital transformation, using AI to enhance creative possibilities. He believes AI is a powerful tool but insists human vision and emotion remain at the heart of storytelling.
Mads Roikjaer – With over a decade in film production and digital media, Mads explores the fusion of human creativity and AI. He sees AI as a tool that expands creative frontiers while keeping human ingenuity at the core.
David Blagojevic – A film director and AI artist specializing in food, beauty, and cosmetics, David integrates generative AI into his visually striking commercial work. With a background in advertising and motion-controlled rigs, he pushes creative boundaries in filmmaking using AI.
Danny Tseng – A filmmaker and AI artist, Danny blends cinematic storytelling with generative AI, earning global recognition for his innovative visuals. For him, AI is a return to boundless creativity, transforming imagination into moving, breathing worlds.
Dr. POPO – A board-certified plastic surgeon and AI video creator, Dr. POPO channels his artistic vision into AI-generated visuals inspired by music. He sees AI art surpassing traditional styles and becoming a dominant creative force.
Jesús Plaza – A director with two decades in fiction, advertising, and digital storytelling, Jesús embraces AI to push creativity. Despite AI’s growing power, he believes human creativity remains at its core.
Zack Abrams – Known as allhailthealgo, Zack champions open-source AI for breaking creative barriers, making high-level production accessible to all. Passionate about AI’s potential, he hopes companies shift their marketing to showcase its true capabilities.
Cam Heyes – Merging Y2K aesthetics with AI innovation, Cam creates striking visuals that blend nostalgia with cutting-edge technology. With a portfolio spanning major music artists, Cam continues pushing creative boundaries through AI.
János Déri – A visionary at the intersection of design, corporate, and film, János pioneered AI-generated TV commercials, including projects for Vodafone and Defender. He sees disruptive innovation as essential to progress.
Max Larsson - From a young age, he was drawn to storytelling through the lens, and has spent years refining his craft as a cinematographer. Now, as the industry evolves faster than ever, he remains at the forefront, shaping the future of visual storytelling with the power of AI.
Kavan the Kid - A trio of lifelong friends whose creative bond began in high school, they’ve built an eclectic arsenal spanning filmmaking, photography, and visual effects. What started as AI curiosity quickly became something bigger. Now, they’re chasing their boldest vision yet—crafting full-length films with pioneering AI workflows
These signings reinforce Made by Humans' mission to be the home of the world's best AI Artists.
As the studio marks its one-year anniversary, CEO and founder Toby Walsham reflects on the studio’s rapid growth, "When we launched Imagine This a year ago, we set out to create a space where the best directors and innovative AI-driven artistry could thrive side by side. One year in, I couldn’t be prouder of the roster we’ve built, filled with some of the most incredible talents in the industry. This latest round of signings reflects our ongoing commitment to pushing creative boundaries and offering clients unparalleled storytelling solutions."
Since its launch, Imagine This has quickly established itself as a hybrid creative powerhouse, bridging the gap between production, creative strategy and artists representation. The company has since delivered multi-platform global campaigns for the likes of Booking.Com, Lifesaver Gummies and SkinPen, utilising their vast roster of cross-disciplinary artists.
With this latest round of signings, Imagine This reaffirms its commitment to elevating the creative possibilities of both human and AI-driven artistry.
