Idris Elba Helps ServiceNow Showcase Its AI Capabilities

In his new campaign for ServiceNow, multi-talented actor, philanthropist, and businessman Idris Elba assumes the role of the ultimate CEO as he investigates why work isn’t working the way it could work. Speaking directly to today’s C-suite, Idris explains that by helping people work better with AI on the ServiceNow platform, everything works better.

For scale, ServiceNow is known as one of the fastest-growing companies in the tech world, with a market value surpassing Airbnb and Spotify combined. Idris Elba was the perfect fit as the brand’s new ambassador, both unexpectedly dynamic.