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How Doner Used Art to Communicate the Impact of Care

30/11/2023
Marketing Network
New York, USA
120
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Doner campaign connects 10 recipients of care with regional artists who turned these powerful stories into works of art

A few years ago, Doner became the AOR for one of Michigan’s oldest social services organisations, Judson Center, providing support for families facing challenges in adoption, addiction, foster care, and supporting families with extreme needs in neurodivergent support and for developmental challenges. 

The impact of Judson Center's work is hard to put into words. So, they didn’t.  

In the video, you’ll see Doner’s 'Where Care Is an Art' campaign, connecting 10 recipients of care with regional artists who turned these powerful stories into works of art – each one reflective of their personal journeys. 

'Where Care Is an Art' will break on November 30th on Facebook and Instagram and is designed to drive potential recipients of care, and donors, to the Judson Center. The works of art featured in the video will be on display December 2nd at Detroit’s Noel Night, a celebration of diverse holiday traditions and the state of Michigan’s premier arts and cultural institutions.  

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