Easee has chosen Forsman & Bodenfors as its partner for brand strategy, design, and communications. With a renewed brand strategy that reflects Easee’s vision, business plan, and growth journey, the goal is to become a brand leading the way toward a reliable and electrified future.
"With Forsman & Bodenfors as a partner, we can strengthen and clarify our strategy and prepare the brand for growth. We are on our way to achieve our goal of selling one million chargers during 2025, which is amazing! By continuing to focus on user-friendliness, reliability, and design while leveraging our position as the leader with the most connected charging station users, we can work together to create a more balanced power grid,” says Marthe Kindervaag, chief communication and marketing officer, Easee
Since its founding in 2018, Easee has grown from a small start-up to one of the leading players in EV charging technology. The company has already established itself as a global leader, with a presence in 23 markets and a clear ambition - to become one of the largest green-tech companies in the world by 2031.
"Easee has extensive expertise in charging solutions, performance, and safety to meet both current and future needs. As a strategic partner, we see incredible potential to build a brand that plays a broader role in society's electrification. With our integrated offering and expertise, we look forward to creating something impactful together," says James Jenkins, CEO Forsman & Bodenfors Sweden.