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Go Rving’s ‘Just Beyond Your Door’ Turns Every RV Into a Portal of Possibility

13/05/2025
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Directed by Anthony Rubinstein and powered by Covert’s virtual production, the film transforms the simple act of stepping outside into a poetic celebration of adventure and connection

Director Anthony Rubinstein of The Visionaries has partnered with creative studio Covert to deliver a poignant and visually arresting campaign for Go RVing, titled Just Beyond Your Door. Seamlessly blending Rubinstein’s passion for visual effects with Covert’s cutting-edge virtual production techniques, the spot is a celebration of adventure, connection, and the emotional depth of life on the road.

The film centres around a beautifully simple metaphor: the RV door. Rather than serving as a mere entrance, it becomes a cinematic portal, transporting viewers into a series of evocative vignettes that span epic landscapes, spontaneous family moments, and intimate glimpses into the journey itself. Each door opening becomes an invitation to experience the richness of RV travel- not just the destinations, but the moments in between.

Just Beyond Your Door is anchored by a strong visual narrative, executed through a combination of live-action storytelling and finely integrated VFX. The result is a dreamlike tone that still feels grounded, elevating the concept of RVing beyond the practical and into the poetic. It positions RV travel not just as a mode of transportation, but as a lifestyle steeped in discovery, emotional resonance, and freedom.

“This project was a perfect example of what happens when creative ambition meets technical innovation,” added Nick Litwinko, EP at Covert New York. “We worked closely with Anthony to build dynamic environments that could shift in real time, allowing for a level of spontaneity and precision that traditional production simply couldn’t offer. It was all about enabling the emotional story to lead the technology and not the other way around.”

The collaboration showcases Rubinstein’s storytelling sensibility at its most mature and visually refined. Fresh off a Gold win at the 1.4 Awards in the On the Cusp category for his short film Cry Like a Guy, Rubinstein continues to establish himself as a director capable of merging deeply human narratives with technical sophistication. That award-winning sensibility is clearly at play here, where the emotional scope is matched only by the craft on screen.

For Go RVing, Just Beyond Your Door is more than a brand film, it’s an invitation to imagine what's possible when you turn the handle and step outside.

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