The Immortal Awards returned to Germany last week for the second in-person jury of the year, marking the halfway point in this year’s European jury sessions.
The day was supported for the second consecutive year by Zauberberg Productions, who played host to a jury from the market’s agency, production and post worlds.
The session saw a shortlist of 21 projects, which scored highest in the first round of online judging, discussed and debated by a jury from the market.
Following an afternoon of free-flowing and thought provoking deliberations as each piece of work was considered, a grand total of four projects made the cut as German Finalists.
The Immortal Awards 2023 German Finalists are:
audibene / hear.com - Jump ’n’ Hear: A Roblox Hearing Game (submitted by Grabarz & Partner)
Borussia Dortmund - A Hand Ball That Could Save Your Life (submitted by Accenture Song Germany)
Junge Helden e.V. - #OPTINK (submitted by McCann Paris)
Transklar e.V. / Trans-Ident e.V. / Rosa Strippe e.V.- Saved Memories (submitted by Serviceplan Germany)
Those on this year’s German jury were: Chiara Chessa, creative director at Innocean Berlin; Till Diestel, chief creative officer at Serviceplan Germany; Leila El-Kayem, executive creative director at Anomaly Berlin; Fabian Frese, former chief creative officer at Accenture Song Germany; Myriam Fynecontry-Herke, executive creative director at Wunderman Thompson Germany; Frank Hahn, chief creative officer and BBDO Group Germany; Shai Hirschson, global executive creative director at MassiveMusic Berlin; Jens Schröder, executive creative director at Grey Germany; and Frank Siegl, managing partner and executive producer at Zauberberg Productions.
The rest of the work that made it to the Immortal Awards 2023 Germany Shortlist but didn’t make it through to the next round included:
Brand - Project (Entrant Company)
Deutsche Telekom - Against Hate Speech (Zauberberg Productions)
ekn footwear - Designed In Bangladesh. Made In Europe. (Accenture Song Germany)
Hornbach AG - Square Meter (TPF - Tony Petersen Film GmbH)
Hyundai - How Far We've Come (BONAPARTE)
IKEA - Günstige Gelegenheit (Zauberberg Productions)
InTempo - The Panic Prevention App (Scholz & Friends)
Intersport - Einmal Sport Immer Sport (MassiveMusic Berlin)
KIA & FIFA - Worldcup (MassiveMusic Berlin)
Krombacher - Growling Creatures (Accenture Song Germany)
McDonald's - Happy Ramadan (Scholz & Friends)
Mercedes Benz AG - 50 years Mercedes S-Class (Zauberberg Productions)
Robert Capa Contemporary Photography Center - Capa by AI (INNOCEAN Berlin)
Skateistan - Play For Skateistan (DDB Group Germany)
Telefonic Germany / o2 Deutschland - can do decoded (SERVICEPLAN Germany)
Volkswagen - The Dry Cleaning (DDB Group Germany)
Water Aid - First Cup (REKORDER)