In 2024, Ogilvy Spain won the Grand Prix at the cdc, the festival of the Spanish Creative Circle, celebrated each year in San Sebastián with the campaign “Andalusian Crush”, the campaign for Turismo de Andalucía, which seeks to transmit the essence of this region or, as they’d say, its art. “Of those things that really make this land a unique, genuine, one-of-a-kind place,” as stated by Juan Pedro Moreno and Javier Senovilla, Ogilvy Madrid executive creative directors. We spoke with them to find about more about their campaign.
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