Easy Mondays Partners with Ripple Reps for West Coast Commercial Representation

Easy Mondays has officially partnered with the talent management company Ripple Reps, for West Coast commercial representation.

Annie Schmittgens, Ripple Reps’ founder, shared her enthusiasm: “Easy Mondays’ directors and team are creative problem solvers who push the limits and have already made waves in the industry. It's inspiring to work with artists who create commercials and content that can leave an impact on our society. I’m excited to keep this momentum going with them on the West Coast!”

Speaking about what’s essential for success in the industry, she emphasised patience, persistence, and belief: “There are countless decision makers and factors that go into every ‘yes’ in our industry, so patience and persistence are of course needed. But, I think tapping into a bigger force is another must for success. When you can release the grip, and trust the timing and process, you can feel hope in uncertain times. When you feel hope, creativity can flourish. And when creativity can flourish and flow, good things fall into place... like magic.” 

Reflecting on her journey and the experience gained from working with industry leaders, she said: “I’ve gotten to work with and learn from some of the best reps in the business. Starting something new gave my clients and me a moment to reflect on the past and think about what's needed in the new advertising landscape. As our industry is ever changing, being open and embracing new ideas is crucial.”

As Ripple Reps welcomes Easy Mondays to its roster, both look forward to a fruitful collaboration. “I’m grateful to welcome Easy Mondays to Ripple’s roster. It’s another opportunity to think about how to adjust and grow as our industry continues to evolve,” she added.

"We are delighted to announce our partnership with Ripple Reps for West Coast representation," said Asori Soto, founder and executive producer of Easy Mondays. "Their ability to identify and understand talent and the creative process aligns perfectly with our commitment to storytelling and creativity. Ripple Reps brings a fresh perspective and a true passion for connecting people and fostering meaningful work. Together, we are geared up to push boundaries and keep delivering top-notch, impactful content for our clients."

With Ripple Reps at the helm of West Coast commercial representation, Easy Mondays continues to further expand its creative contributions to the industry.