Publicis Worldwide announces the appointment of Dylan Williams, Partner and Chief Strategic Officer at Mother, as Global Chief Strategy and Innovation Officer.
In his new role, Williams will be in charge of developing Publicis' global strategy and innovation offering. He will report directly to Arthur Sadoun, Chief Executive of Publicis Worldwide.
Sadoun says: "Bringing Dylan into Publicis Worldwide demonstrates the importance we place on strategy and innovation being at the heart of everything we do. Dylan is one of the most recognized and successful planners in the industry. He is also a real agent of change, a strategic leader with a fantastic creative track record who operates at the intersection of business, creativity and technology. We are very lucky to have him on board".
Following the acquisition of Poke in the UK last year, this is the second key strategic appointment made by Sadoun with the aim of notably strengthening the global network’s presence in the UK.