The Spikes Asia Awards are Asia Pacific's
accolade for excellence in creative communications, celebrating the very
best in creativity across the region. The 2018 winners were announced
at the Spikes Asia Awards Ceremony on 28 September at Marina Bay Sands
Theatre, Singapore.
The 2018 New Zealand Agency of the
Year winner is DDB New Zealand. The Country Agency of the Year Award is
awarded to the agency in New Zealand that obtains the most points for
winning and shortlisted entries in the Spikes Asia Awards. It is one of
the Special Awards categories which also includes; Network of the Year,
Asia Pacific Agency of the Year, Independent Agency of the Year, The
Spikes Palm Award, Media Network of the Year along with the individual
Country Agencies of the Year.
Says Justin Mowday,
CEO, DDB NZ: "Following being named New Zealand's most effective agency
at Effies, being recognised as NZ Agency of the Year at Spikes is an
awesome achievement and something we're immensely proud of. A huge
thanks goes to our brave clients and our incredibly talented DDB team.
Here's to a great 2018 and an even better 2019."
Says Matt Tremain, sales director for Val Morgan New Zealand: "DDB
New Zealand are well deserved winners, they are continuously raising the
bar for advertising and never cease to engage and entertain with their
creativity. At Val Morgan we believe in supporting programs like Spikes
Asia Awards that provides a platform for the creative industry to have
their work recognized at an international level."
15
juries composed of 95 of the regions most talented and celebrated
creative leaders undertook a rigorous judging process to ensure that the
work recognised was of the highest calibre. In addition, PwC conducted
independent assurance of the judging processes, verifying the standards
required to be honoured with a Spikes Award.
Here are the full NZ agency rankings:
1. DDB New Zealand
2. Colenso BBDO
3. FCB New Zealand
4. Clemenger BBDO Wellington
The full list of Country Agency of the Year Awards recognized are the following:
Japan: Dentsu Inc., Tokyo
Australia: Host/Havas, Sydney
India: TBWA\India, Mumbai
Singapore: BBH, Singapore
China: TBWA\Media Arts Lab, Shanghai Hong Kong: Ogilvy Hong Kong
South Korea: Innocean Worldwide, Seoul
Thailand: GREYnJ UNITED, Bangkok
The Philippines: TBWA\Santiago Mangada Puno, Makati City