Cartier and Publicis Luxe Celebrate the Joy of Togetherness with Star-Studded Christmas Campaign

An unparalleled choral film, a heartful hymn to universal love where the Maison celebrates the power of togetherness, of joy and love! #CartierLoveIsAll here.

This never seen before worldwide campaign brings together a number of famous friends of the Maison: Willow Smith, Jackson Wang, Lilly Collins, Ella Balinska, Mariacarla Boscono, Monica Bellucci, Khatia Buniatishvili, Golshifteh Farahani, Mélanie Laurent, Troye Sivan, Annabelle Wallis and Maisie Williams. 

Composed and published in the '70s by Roger Glover, this pop melody brings back on stage the importance of being with your close ones, because after all, Love is all.  

Directed between Paris, Los Angeles and Shanghai by British director and fashion photographer Charlotte Wales, this film offers a pure moment of enchantment. 

The worldwide campaign released on the 16th of November through cinema, 3D DOOH, TVC, billboards, social media content and the official launch of Cartier’s page on TikTok.