BETC and Soldats Top French Rankings on League Table of Creativity 2024
Following the announcement of The Immortal Awards 2024 winners, the global advertising award from Little Black Book, we can now reveal the top performing companies of the year in France.
Every single entry into The Immortal Awards powers Little Black Book’s League Table of Creativity. The table is a transparent ranking of the world’s creative companies, covering creative agencies through to production companies and post production houses within the LBB member base.
Furthering LBB’s mission to celebrate creativity, the League Table can be filtered to show the top-ranking companies in different countries, regions, fields and networks. Check out some of the results below or draw your own insights from the table here.
2024 French Ranking | All-Time French Ranking |
|---|---|
Agency | |
1. BETC, Paris 2. Publicis Conseil, Paris 3. Dentsu Creative, Paris 4. STRIKE, Paris 5. joga, Paris | 1. BETC, Paris 2. Publicis Conseil, Paris 3. DDB, Paris 4. Dentsu Creative, Paris 5. Change, an FCB Alliance, Paris |
Production Company | |
1. Soldats, Paris 2. Henry, Paris 3. QUAD, Paris 4. LA/PAC, Paris 5. Nicholas Berglund, Paris | 1. QUAD, Paris 2. Henry, Paris 3. Soldats, Paris 4. LA/PAC, Paris 5. Nicholas Berglund, Paris |
A points system has been applied to every Immortal Awards entry, all scored by 2024's ten local, six regional and one global juries.
The League Table shows how many points each company has earned, and from how many entries, demonstrating not just the total number of points won but the quality of those points. Points will be added to the table following each Immortal Awards cycle, meaning all Little Black Book members can track their ranking and amass points year-on-year.
Thanks to our wonderful Immortal Awards partners
