Lowe’s has launched two new Super Bowl themed videos using Instagram’s Hyperlapse technology. The videos continue Lowe’s efforts to help people improve their homes, this time by getting ready for the big game.
The two new Lowe's #HyperMade videos feature projects that are popular on Pinterest; the videos tell the story from inspiration through project completion in a compelling way. The videos were created by BBDO NY & produced by Decon.