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Group745
Group745
Group745
Group745
Group745
Group745
Creative in association withGear Seven
Group745

BBDO NY & Lowe's Celebrate Super Bowl with Time-lapse Treats

02/02/2015
Advertising Agency
New York, USA
60
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Decon's Marton Papai shoots #HyperMade videos ahead of the big game

Lowe’s has launched two new Super Bowl themed videos using Instagram’s Hyperlapse technology. The videos continue Lowe’s efforts to help people improve their homes, this time by getting ready for the big game. 

The two new Lowe's #HyperMade videos feature projects that are popular on Pinterest; the videos tell the story from inspiration through project completion in a compelling way. The videos were created by BBDO NY & produced by Decon.




Credits
Agency / Creative
Production
Post Production / VFX