B-Reel is pleased to announce Jeff Levine recently joined the company as a Creative Director in the Los Angeles office. Prior to joining B-Reel, Levine was the Creative Director at The Famous Group. Recent works, such as “You’ve Got a Case” for AT&T and “Good Reasons” for Honda, have earned him multiple honors at the industry’s most prestigious award shows including Cannes Lions, The Webby Awards, The Addy’s, The Clio Awards, The FWA, One Show Interactive, One Show Entertainment, The AICP Next Awards, and The Art Directors Club.
Over the course of his career, Levine has developed a strong understanding and love for both the digital and live action landscape and the convergence of the two, which makes him a truly integrated creative. As a Creative Director at B-Reel, Levine will be overseeing all of the creative work at the LA office.
“With the way the industry is moving creatives, whether you’re a CD or a Jr. Designer, you need to understand and enjoy all the aspects of interactive, live action, and visual design to be able to create truly engaging experiences,” says Levine. “At B-Reel, I’ll be working with the best talent from around the world and working on some of the most interesting projects from the biggest agencies and brands around.”
After a career in freelance, Levine founded his own production company, Fake-Up, in New York City, and spent a significant amount of time developing his business sense and learning about the industry from the perspective of a company owner. In 2010, Levine decided to close Fake-Up so he could re-focus himself on where his passion truly lies - in the creative. He then moved to Los Angeles to work at Tool of North America where he oversaw creative development for all digital projects, and continued on to The Famous Group as a Creative Director. Since then, Levine has received some of the most celebrated awards in the industry.