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Andrew Thomas Huang Bridges the Past and Future in Visually Striking Music Video for Yaeji

18/03/2025
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The groundbreaking project, created in partnership with Microsoft, explores cultural memory and transformation through AI-driven innovation

Object & Animal has shared "Pondeggi," the latest work from acclaimed director Andrew Thomas Huang, created in partnership with Yaeji and Microsoft as part of the Artifacts: New Experiments in Art & AI initiative. This groundbreaking project explores cultural memory and transformation through AI-driven innovation, bridging past and future in a deeply personal and visually mesmerizing way.

Filmed in Korea, "Pondeggi" is inspired by traditional hand games and beondegi, the Korean street food made from silkworm pupae. The video follows Yaeji as she transforms into a silkworm, engaging in a dreamlike journey to preserve the cycle of metamorphosis, while facing off against a techno-witch played by the legendary Uhm Jung-hwa.

Andrew and Yaeji integrated AI tools—including Microsoft Copilot and open-source AI technologies—to enhance the storytelling, introducing unexpected and surreal visual elements. “The benefits I found from the technology were all in the form of happy accidents—results that were dreamlike that I didn't even know were possible,” Yaeji shares.

“Microsoft’s tools were great conduits for preserving the integrity of the original performance while translating it into this fantasy world, taking inspiration from nature and silkworms,” added Andrew.

"Pondeggi" is one of three projects featured in Artifacts, an initiative showcasing how AI can expand creative possibilities while preserving human artistry. Developed in collaboration with Microsoft, the project highlights how technology can serve as a tool for artistic innovation without replacing the emotional depth of human expression.
Watch Andrew and Yaeji discuss their collaborative process here.

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