senckađ
Group745
Group745
Group745
Group745
Group745
Group745
EDITION
Global
USA
UK
AUNZ
CANADA
IRELAND
FRANCE
GERMANY
ASIA
EUROPE
LATAM
MEA
Creative in association withGear Seven
Group745

American Tourister, Kiztopia Spin Travel Tale with 'Where Wheel You Go?’ Collection

08/07/2024
Advertising Agency
Singapore, Singapore
199
Share
American Tourister, in an exciting collaboration with Kiztopia, is delighted to announce the launch of the 'Where Wheel You Go?' travel collection, specially designed for little explorers embarking on big adventures
Alicia Lee, business manager Asia at American Tourister (collaboration and capsule projects), said, "Just as how board games can lead us to exciting new places, our new collection evokes a sense of magic and adventure with Kiztopia’s iconic animal characters as travel companions that embody the joy of discovery.”
 
Koh Hwee Peng, creative partner at Blak Labs, said, “There’s something incredibly special about seeing the world through a child’s eyes.”


She added, “Our team at Blak Labs crafted a narrative featuring Kiztopia’s iconic characters, designed to excite both parents and children about their travel adventures. With the production expertise of Kenny Ong from Wonderworks, we brought this story to life, showcasing the collection’s visual appeal and practicality.”

The 'Where Wheel You Go' collection features eight unique designs, each starring one of Kiztopia's beloved animal characters, making every travel experience a magical adventure.
 
Available from August 2024, the collection includes a range of Upright Luggage, Backpacks, and Travel Pillows, inviting travellers to weave their own tales of adventure.

SIGN UP FOR OUR NEWSLETTER
Work from Blak Labs
Campaign Film
Samsonite
09/09/2024
2
0
“Goldfish”
Samsonite
19/08/2024
11
0
ALL THEIR WORK
SUBSCRIBE TO LBB’S newsletter
FOLLOW US
LBB’s Global Sponsor
Group745
Language:
English
v10.0.0