11 Projects Take Finalist Status at The Immortal Awards US Jury Day
The second local leg of North American judging at this year’s Immortal Awards saw the US jury sit and decide the market’s 2024 Finalists.
Hosted at Whitehouse Post and in partnership with Chelsea Pictures, a heavyweight jury met to decide which projects, if any, from the 42 piece shortlist were to receive Finalist status and qualify for the regional North American round of judging.
The jury discussed and debated the projects and, ultimately, 11 of them were identified and championed as the best of US commercial creativity from the past year.
Qualifying for the North American round of judging, they will now compete alongside the best work from Canada for a place on the global shortlist.
The Immortal Awards 2024 US Finalists are:
AICP - Museum-Worthy (submitted by BBDO New York, Cutters Studios and O Positive)
Apple - Privacy Flock (submitted by TBWA\Media Arts Lab, SMUGGLER & Parliament)
Apple - Fuzzy Feelings (submitted by TBWA\ Media Arts Lab Los Angeles)
Coca-Cola - Thanks for Coke-Creating (submitted by VML)
Coca-Cola - The Santa Stories (submitted by PRETTYBIRD US)
Dove - The Code (submitted by Cut+Run US)
DoorDash - DoorDash-All-the-Ads (submitted by Wieden+Kennedy Portland)
Dramamine - The Last Barf Bag (submitted by FCB Chicago)
Island Wide Realty - Tony B (submitted by JSM Music)
Powerade - The Vault (submitted by Ogilvy North America and Soundtree)
Spotify - Spreadbeats (submitted by FCB New York)
The 11 projects will go up against the seven Canadian Finalists at the North American round of judging. They’ll be competing for a place in the final, global round of judging and ultimately a chance at winning an Immortal Award or Commendation.
This year’s US jurors were: Rosie Bardales, chief creative officer, VML New York; Heidi Black, partner and editor, Whitehouse Post; Warren Marenco Chase, vice president and managing director, Copper Giants; Islam ElDessouky, global vice president, creative, Coca Cola; Pum Lefebure, co-founder and chief creative officer, Design Army; Sergio Lopez, chief executive officer of Omnicom Production ; Lisa Mehling, owner, Chelsea Pictures; Juan Javier Peña, North America chief creative officer, GUT; Joel Simon, chief creative officer and founder of JSM Music; and Pelle Sjoenell, worldwide chief creative officer of Droga5.
The rest of the work that made it to The Immortal Awards 2024 US Shortlist but didn’t make it through to the next round included:
Brand - Project (Entrant Company)
7-Eleven - Roasts for Rivals (Dentsu Creative US)
AB InBev, Michelob ULTRA - Lap of Legends (FCB New York)
Adidas - We Gave The World an Original. You Gave Us a Thousand Back. (Johannes Leonardo, Love Song,The Quarry / Cut+Run, Company 3 London)
Anzen Health - 855-HOW-TO-QUIT-(OPIOIDS) (SERVICEPLAN / Mediaplus North America)
Apple - Find Your Friends (Somesuch US, Method Studios Los Angeles)
Cafe Joyeux - 47 (Zombie Studio)
CeraVe Skincare - Michael CeraVe (Ogilvy North America)
Change the Ref - Wrong Candidates (alma)
Digital Public Library of America - Banned Book Club (FCB Chicago)
Dove - Hard Knock Life (Dark Energy Films)
e.l.f. Cosmetics - Cosmetic Criminals (PRETTYBIRD US)
General Entertainment Authority / Saudi Media Company - Rumble (Park Pictures US, 750mph)
Google-Android - iPager (DAVID Miami, Baby Lion Media)
Liquid Death - The Adventures of Murder Man (Titmouse)
MANSCAPED - Love Your Boys (Pereira O’Dell)
Mattress Firm - How do you sleep at night? (Fallon)
McDonald's - WcDonald's (Wieden+Kennedy New York)
Memorial Sloan Kettering Cancer Center - Late (alma DDB)
Netflix - Alcaraz Signs (DAVID Madrid)
Nike - Am I A Bad Person? (Wieden+Kennedy Portland, Somesuch US)
NYX - For Lips Only (McCann North America)
Ocean Spray - Power Your Party (Biscuit Filmworks)
Paramount+ - Sir Patrick Stewart Does a Hail Arnold (Heard City)
Progressive - Weather (Cosmo Street)
Sheba - The Gravy Race (AMV BBDO)
SiriusXM - A Life In Sound (Somesuch US, Soundtree Music)
Sondock - BeetleBugs (Riff Raff Films)
State Farm - Like A Good Neighbaaa (Butter Los Angeles, Cutters Studios. Parliament)
Street Lab - Splash Spots (Zulu Alpha Kilo NY)
Uber Eats - David and Victoria Beckham Forget (Company 3 New York, JSM Music)
Volkswagen - An American Love Story (Johannes Leonardo, EXILE, Park Pictures US)
Thanks to our wonderful Immortal Awards partners
