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Group745
Group745
Group745
Group745
Group745
Group745
Creative in association withGear Seven
Group745

Wingstop Celebrates Workplace Excitement during March Hoops

27/03/2024
Advertising Agency
Los Angeles, USA
376
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College basketball lifts office morale in campaign from 72andSunny and Stept Studios

As employers navigate the estimated $17.3 billion productivity dip during the March Hoops tournament, Wingstop is exploring a fresh narrative; embracing the tournament can bolster workplace morale and unity. 

Wingstop’s latest TV ad from 72andSunny delves into the dynamic interplay between maintaining productivity embracing the spirit of college basketball. By showcasing Wingstop is at the forefront of this workplace transformation, the ad invites viewers to reconsider the value of team engagement and collective celebration during one of the most captivating sports seasons of the year.

This initiative is complemented by Wingstop’s 30 Piece Crew Pack, inclusive of hand tossed Boneless, Classic, or mixed wings, large fries, veggie sticks and three dips, tailor made for watch parties, emphasising our commitment to bringing teams together during the tournament.

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