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Creative in association withGear Seven
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Wilfrid Park turns Chile into Tuscany for DraftFCB

30/05/2012
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Using Director with Local Knowledge

Owner and EP of Toronto based Wilfrid Park, Angie Colgoni, has just returned from shooting DraftFCB's Buitoni "Tuscany" spot in Chile. Buitoni is a range of frozen pizzas now available in supermarkets in Canada.

The commercial was shot by Sanatiago-based director, Patricio Schmidt and DP Juan Carlos Bustamante. Patricio combined his knowledge of the Chilean landscape and his love of Tuscany with his SFX expertise to create a visually stunning spot. The project featured inner city and rural areas around Santiago that were a perfect selection to present the Italian countryside.

View the spot here: http://bit.ly/MYyAFI

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