Why Greenpeace Drowned a LEGO Jon Snow in Oil

LEGO have been producing Shell-branded products to sell to children, in turn polluting their minds. Don't Panic London made this video to help stop this, raising awareness of the companies relationship with Shell.

Featuring a beautiful blocky arctic landscape, the spot uses a haunting rendition of the LEGO movie's 'Everything is Awesome' as the camera pans across the scene. Oil begins to burst from the ground, consuming  the entire landscape: Animals, children and even Game of Thrones' Jon Snow.

Credits

Agency: Don't Panic London

Creative Director: Richard Beer

Creative: Mark Santos

Creative: Joe Wade

Director: Martin Stirling

Producer: Pietro Matteucci