We Are Social Appointed by TheOutnet.Com

Global social media agency We Are Social has been selected by THE OUTNET, to assist with the brand’s social media strategy and execution.  The account will be based in the agency’s New York office, with support from London and a number of its six other offices around the world.

 

 THE OUTNET, part of the award-winning designer fashion group NET-A-PORTER Group Ltd, stocks an unparalleled selection of previous season designer fashion from over 250 brands as well as exclusivecollaborations with high profile designer labels. Offering express worldwide shipping to 170 countries (including same-day delivery to London and Manhattan), THE OUTNET is the definitive and exclusive designer outlet where everyone is invited.

 

The initial focus for We Are Social will be to deliver social listening and reporting followed by strategic recommendations regarding social channels, content and audience engagement. Creative campaigns will then be developed to reach THE OUTNET’s target global audience of fashion savvy, style-conscious women, who arelooking for the best designer products at great prices.

 

“THE OUTNET is well placed to innovate in social media due to its unique position in the discount luxury market,” said Leila Thabet, managing director, We Are Social US. “We’ll leverage our fashion experience to develop a social strategy together, and constantly look to THE OUTNET fans and shoppers to shape how we create content, position the brand and devise campaigns.”

 

THE OUTNET is the latest fashion and luxury brand to work with We Are Social.  The agency has also worked with Donna Karan Atelier, Louis Vuitton, MaxMara, DeBeers Jewelers, Elizabeth Arden, J.Lindeberg and more.