Following a competitive pitch, VMLY&R Brisbane has been appointed creative agency of record for Australian retail pharmacy network TerryWhite Chemmart. The agency’s remit is across the full connected brand experience, including retail, digital, ATL and in-store.
Duncan Phillips, chief operating officer, TerryWhite Chemmart, said he was very pleased to be working with VMLY&R: “We believe VMLY&R’s creative vision and expertise will help us connect with our customers in a relevant and engaging way that reflects our core values, and helps drive stronger brand awareness across Australia."
Adam Kennedy, managing director, VMLY&R Brisbane, said: “We’re thrilled to be partnering with the brilliant team at TerryWhite Chemmart. They have bold growth aspirations and we can’t wait to tell the unique story of their brand with fresh, category defining work.”
VMLY&R is part of WPP AUNZ, Australasia’s leading creative transformation company.