Branding and design studio Trollbäck+Company welcomes David Edelstein as executive director of client partnerships. In his new role, Edelstein will be responsible for developing new business and expanding the company’s client relationships.
“David has a deep understanding of what businesses really need right now, as brand managers look for more agile partners to help them reinvent the way they engage audiences,” says Alex Moulton, Trollbäck+Company CCO. “His expertise across different industries, from entertainment to technology to hospitality, along with a career’s worth of trusted relationships, make him a huge asset for both our team and our clients. After working together for a few years at another agency, I’m so happy that we're back on the same team again.”
“It’s great to join a company with such a strong legacy and amazing body of work in design, branding, and live-action,” adds Edelstein, who has experience working on both the client and creative agency sides. “I look forward to playing a strategic role in the future direction of Trollbäck as the company continues to grow and cater to an ever-changing landscape of clients.”
Edelstein brings more than 20 years of experience in corporate strategy, sales, and production management. A veteran producer whose background includes working in broadcast design, promo production, and commercials, he was most recently Managing Director at Mod Op and eyeball, a position he held for four years. He was also instrumental in overseeing the merger transition of the two into Mod Op.
Previously, Edelstein was managing director at Click 3X, where he worked on high-profile projects, including the Super Bowl on CBS. Prior to Click 3X, he helped launch Nth Degree Creative Group; as Managing Director, he oversaw the full branding campaign for “Live Earth,” as well as projects for Microsoft, National Geographic, HGTV, CBS, MSG Network, and National Hockey League.
After holding a producer position at Showtime for four years, Edelstein co-founded broadcast design company [fdg] in 2000, working on notable projects, such as the re-launch of the Sci Fi channel. He has also leveraged his expertise in the education field, serving as an adjunct instructor at NYU and the Parsons School of Design teaching career development courses at both schools.