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Group745
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Creative in association withGear Seven
Group745

This Powerful and Relatable Campaign Spotlights How Chase Supports You Through Every Stage of Life

03/04/2025
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The campaign was created with Droga5 New York and directed by Stefanie Soho

Droga5 New York and Chase unveil a new campaign which features the song ‘Next Thing You Know’, which was co-written and recorded by American country singer Jordan Davis. The story was inspired by one of the co-writers, who, while dropping off his daughter at kindergarten, was struck by the thought that she could soon be graduating and moving out.

The music was foundational to the campaign, offering a powerful and relatable means to demonstrate how Chase supports its customers through every stage of life. Droga5 and Chase created it in a way that highlights how Chase is with its customers every step of the way - from purchasing a home or new car to opening a small business or welcoming a new baby, Chase is there to support and ‘Make More of What’s Yours.’

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Language:
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