The Paxo Turkey Whisperer

 

 

Paxo has cherished Christmas for over 100 years, and is looking forward to helping EVERYONE celebrate THIS festive season yet again.

 

With the help of McCann London, they’ve created a darkly funny online commercial where even turkeys can’t wait to be stuffed with Paxo at Christmas.

 

To view the work, click here

 

The film, directed by Steve Reeves at Another Film Company, was shot for real on a genuine free range turkey farm and uses the hilarious phenomenon where if you shout at a flock of turkeys, they will answer you in a volley of gobbles.

 

In the ad, a Paxo representative disguised as a turkey stands up in front of a barn full of the birds and addresses them like a political leader at a rally. And with his masterful oration skills, he manages to convince them to vote for Christmas.

 

Everyone’s looking forward to a Paxo Christmas. Everyone.

 

‘The Turkey Whisperer’ will run online and though social media channels.

 

Javier Gomez, Art Director at McCann London, said: “I have been fascinated by turkeys and their gobbling for years.”

 

Credits

Copywriter – Mike Oughton

Art Director – Javier Gomez

Agency Producer – Claire Amos

Director – Steve Reeves

Producer – Tim Marshall

DOP – Oliver Schofield

Editor – Scott Crane @ The Quarry

Sound – Tim Sutton, Craft

Post Production - Craft