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Tanya Bogin Joins Monks as Global Head of Studio

28/01/2025
Digital Production Agency
London, UK
296
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Tanya most recently served as managing director of Craft in London and global managing director of Craft’s internationalisation practice

Monks, the global, purely digital, data-driven, unitary operating brand of S4 Capital plc., announces the appointment of Tanya Bogin as its global head of studio. Tanya will focus on solving marketers’ most pressing challenges around speed, scale, and spend, while ensuring the seamless delivery of high-quality, impactful content. Reporting into Dave Carey, global EVP studio and embedded at Monks, Tanya will advance the orchestration of tech and talent to provide brands, like Amazon and General Motors, with connected consumer experiences.

Tanya’s appointment underscores Monks’ commitment to transform the economics of marketing and help clients compress the content supply chain. By combining its end-to-end solutions, AI-powered workflow suite, and open model to orchestrate top talent, Monks empowers brands to navigate complexity with greater efficiency and achieve flow across creative, media and technology.

Tanya Bogin says, “It's exhilarating to join Monks, a global agent of change, designed for disruption and deeply rooted in driving innovation. At Monks, there are no barriers to collaboration in the creation funnel, unlocking boundless opportunities to make beautiful and culturally relevant work better and faster than traditional models. I’m looking forward to building on the strong foundations of our Studio with Dave, further amplifying Monks as a truly end-to-end Orchestration Partner. Together, we’ll harness the full power of our capabilities to deliver both efficiency and creative excellence for our clients.” 

Tanya brings extensive leadership in production innovation, strategy, digital transformation, localisation and technology from her impressive career at both WPP and IPG. Most recently, she served as managing director of Craft in London (McCann Worldgroup) and global managing director of Craft’s internationalisation practice, where she oversaw global scaled client solutions. During her 10+ years at Craft, she drove integrated production and content transformation programs for global brands including L’Oreal, Microsoft, Nestle, Coca-Cola, Reckitt Benckiser and Mastercard. 

Bruno Lambertini, CEO marketing solutions at Monks, adds, “Tanya’s leadership reinforces our promise to the market: to address the pressing speed, scale, and efficiency challenges our clients face today while continuing to deliver high-quality creative, and measurable outcomes. We are confident she is uniquely equipped to build upon the incredible foundation Dave Carey has established for our teams and go-to-markets.”

Dave Carey, global EVP studio and embedded at Monks, adds, “At Studio, we work to integrate innovation and technology into our offering. With Tanya’s exceptional expertise in driving transformation and managing global teams, we can continue to deliver true end-to-end content solutions, positioning us as the partner our clients need in today’s fast-evolving, client-focused landscape.”

Agency / Creative
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