Speakers Announced for ADCE European Creativity Festival 2024
The 11th edition of the ADCE Creativity Festival, taking place on November 21-22nd in Barcelona, will bring together creative minds from around the globe under the theme "Agents of Change: Change from within”.
Curated by Laura Visco and hosted by Kerrie Finch, this year's festival promises to be an inspirational experience, delving into innovative perspectives and new ideas.
Top global creatives will lead a series of inspiring sessions on the main stage at the festival, broadening the lens into stepping out of the comfort zone and traditional agency and marketing spaces. This year's speakers are innovators who boldly explored new frontiers, challenging both themselves and the industry as a whole.
The speakers line up, with more to be confirmed soon, includes:
Aurora Straton, Creative Lead, Google
Oriol Villar, Founder & Creative Director, OV
Cris Trenas, Co-Founder & Director, Little Spain
Vivian Greywoode, Head of Design, Stink Studios
Kate Mccagg, Head of Brand Innovation Lab, Amazon
Paco Conde, Founder & ECD, Activista
Philippe Meunier, Co-Founder, Global CEO & Chairman, Sid Lee
Lucy von Sturmer, CEO & Founder, Creatives for Climate
Miriam Plon Sauer, Executive Strategy Director, AKQA
The Theme: "Agents of Change: Change from Within"
Each year, the ADCE Festival selects a theme that addresses pivotal issues in the creative industry, aiming to inspire and engage participants. For 2024, the focus is on personal and professional transformation. The theme 'Agents of Change: Change from Within' highlights the importance of self-reflection and personal growth as the foundation for broader industry change.
Meet the Curator: Laura Visco
Born in Buenos Aires, Laura Visco began her illustrious career in advertising at just 19 years old. Over the past two decades, she has led creative teams and agencies worldwide, earning accolades such as AdAge's Leading Women (2021) and Adweek's Women Trailblazer (2019). As a finalist for AdAge's Creative Director of the Year in 2018, Visco has consistently demonstrated her visionary approach and entrepreneurial spirit.
With over 20 years at the helm of communication companies and a spirited entrepreneurial approach. Her experience will definitely give rise to some dynamic discussions and spark innovative experiences throughout the festival.
“Before we can truly become agents of change in our respective fields, we must first embark on a journey of personal transformation,” said Visco. “It is only by changing ourselves - our mindsets, our habits, our perspectives - that we can effectively catalyse change in our industries and beyond. The essence of being an agent of change lies in having the audacity to question, to disrupt, to step out of our respective comfort zones. Starting with ourselves.”
Workshops, Masterclasses & Tours
Get ready for two exciting days full of ideas, exploration, and hands-on experiences. Along with engaging talks, there’s a curated selection of Workshops and Masterclasses that dive into the unique aspects of the creative process, and two different OpenStudios tours in the Poblenou area, Barcelona's creative district.
Don’t miss out on the opportunity to be part of the ADCE Creativity Festival 2024. For more information and to purchase tickets, visit ADCE website. Special prices are available for ADCE members, young professionals, and students.
About the Art Directors Club of Europe
ADCE is the platform that allows its creative community to unite, interact, foster, explore, promote and celebrate creativity as a multi-solution approach. ADCE brings creatives together in Europe and beyond through its annual awards, events, educational programs, and publications. Internationally recognised as an authoritative voice, ADCE represents the best of local European advertising and design in an increasingly globalised market. ADCE believes that only being a diverse, connected, and collaborative European creative community we’ll be able to solve the complex problems.
The Art Directors Club of Europe (ADCE) is a non-profit association headquartered in Barcelona. It comprises 23 professional clubs and associations of graphic design and advertising from 22 European countries: Austria, Bulgaria, Cyprus, Czech Republic, Estonia, Finland, Germany, Georgia, Iceland, Ireland, Italy, Latvia, Lithuania, Netherlands, Portugal, Romania, Slovakia, Slovenia, Spain, Switzerland, United Kingdom and Ukraine.
Founded in 1990, the ADCE strives to foster excellence in graphic design and advertising creativity at a European scale. The association represents more than 7,000 professionals from the field and gives visibility to the best works accomplished locally. The current president is Alexander Schill, Global Chief Creative Officer of Serviceplan Group.
ADCE is part of The One Club for Creativity based in New York, the world’s foremost non-profit organization whose mission is to support and celebrate the global creative community through programming that includes The One Show, the global ADC Annual Awards, ONE Asia Awards, Type Directors Club competitions, TDC Ascenders, Young Guns, Young Ones Student Awards, Next Creative Leaders, ONE Screen Short Film Festival, ONE School US and UK, ONE Creator Lab, and more.
