Skol 360° Beer to fire up your BBQ
Skol 360° beer doesn’t leave you feeling bloated, making it the perfect beer for a barbecue. To launch the Skol Barbecue Customer Service campaign, F/Nazca Saatchi & Saatchi created a print ad that can be used to ignite the barbecue grill. The ‘igniter ad’ is made with fabric film and paraffin, with very simple instructions printed on it: read the ad, screw it up and ignite it. Soon, the barbecue grill on the photo will also be available for barbecue lovers on the brand’s website.
View the spot below:
Credits
AGENCY: F/Nazca Saatchi & Saatchi
CLIENT: Skol
PRODUCT: Skol 360º
TITLE: Igniter Ad
CREATIVE DIRECTOR: Fabio Fernandes | Eduardo Lima | Theo Rocha
COPYWRITER: Rodrigo Visconti
ART DIRECTOR: Pedro Pinhal
HEAD OF ART: João Linneu
ACCOUNT TEAM: Marcello Penna | Carmen Rodriguez | Danielle Cabral
MEDIA TEAM: Lica Bueno | Rafaela Queiroz | Cristina Omura | Vivian Simões
PLANNER: José Porto | Guilherme Pasculli | Gabriel Morais
PRODUCER: Jomar Farias | Leandro Ferreira | Robson de Vitto
ILLUSTRATION: Fabio Vido
ART BUYER: Juliana Gardim
CLIENT SUPERVISOR: Jorge Mastroizzi | Pedro Earp | Felipe Ghiotto
